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Brand health report

surferseo.com

See how search engines and AI platforms understand this brand, and what is getting in the way.

our robot read every page so you don't have to

Scanned August 29, 2026 by Navlio

Current verdictNeeds careYour brand is hard for machines to find right now.

Site health

33/100
Needs care
25 pages checked, 51 findings · based on 2 of 3 checks

Why this score

Site checks33
half of the score
Speed37
a third of the score
Being found25
a fifth of the score
The fastest points are in being found. Start there and the score follows.

Can AI read you?

How easily AI tools can read and understand this site.
6/6 can read you
ChatGPTreads you
ChatGPT browsingreads you
ChatGPT searchreads you
Claudereads you
Perplexityreads you
Geminireads you
AI site map (llms.txt)missing
Machine readable identityOrganization, WebSite, SoftwareApplication, WebPage
Doors open. Every AI platform we tested can read this site. Adding the missing pieces above helps them understand it, not just read it.

What the AI platforms say about you

What happens when each model is asked about this brand.
4/4 know this brand
GPT

Surfer SEO is a web-based SEO platform that provides content optimization, keyword and SERP analysis, and tools like a content editor to help improve on-page search rankings.

neutralgot it wrong
Claims your site contradicts:
  • Refers to the product as 'Surfer SEO' rather than 'Positive Surfer' (name/brand mismatch).
  • States it is primarily a content optimization platform with keyword and SERP analysis (site emphasizes tracking brand visibility across Google and AI search engines, not these specific features).
  • Claims it offers tools like a content editor and focuses on improving on‑page search rankings (the site description does not mention a content editor or sole focus on on‑page ranking; it emphasizes AI visibility across Google and AI search engines).
Claude

Surferseo is an SEO content optimization tool that analyzes content and provides data-driven recommendations to improve search rankings.

neutralgot it wrong
Claims your site contradicts:
  • Calls the product 'Surferseo' rather than 'Positive Surfer' (name/brand mismatch).
  • Describes it solely as an SEO content optimization tool that analyzes content for ranking improvements (site positions itself as an AI visibility platform tracking visibility across Google and AI search engines, which is broader and not limited to content analysis).
Grok

SurferSEO is a web-based SEO platform that analyzes search results to provide on-page content optimization recommendations.

positivegot it wrong
Claims your site contradicts:
  • Calls the product 'SurferSEO' rather than 'Positive Surfer' (name/brand mismatch).
  • Portrays it as a web‑based on‑page content optimization platform analyzing search results (site emphasizes tracking and improving brand visibility across Google and AI search engines, not specifically on‑page content optimization and SERP analysis).
Gemini

Surfer SEO is a content optimization tool that uses data analysis to help users create or improve content to rank higher in search engine results.

positivegot it wrong
Claims your site contradicts:
  • Refers to the product as 'Surfer SEO' instead of 'Positive Surfer' (name/brand mismatch).
  • Describes it as a content optimization tool focused on ranking in traditional search results (site emphasizes AI visibility across Google and AI search engines like ChatGPT, Gemini, and Perplexity rather than only conventional content optimization).

Who AI recommends instead

The brands AI platforms suggest in this one's place.
from 4 AI answers
BrandAI mentionsBest rank
Semrush3#1
Surfer SEO3#1
Ahrefs3#2
MarketMuse3#2
Clearscope3#3
Frase2#3
SE Ranking1#3
Moz Pro1#4
Surferseo appears in 1 of 4 answers.

Speed and stability

37
of 100 on a phone
Largest paint2.4s
Layout shift0.01
Responsiveness253ms
measured on real visits

Searches you could own

Queries near this brand that nothing points to yet.
positive surfersurfer academyseo writing masterclassshowstopping seo women making wavestip the scalesurfer aibecome surfer certifiedcontact us

Everything we noticed

What stands out from this scan, worst first.
30 findings
25 of your pages claim the same official address
The pages /, /academy, /academy/ai-webinar, /academy/clickup, /academy/pictory, /academy/seo-writing-masterclass, /academy/showstopping-seo-women-making-waves, /academy/userpilot, /academy/workello, /affiliate-program, /ai, /blog, /career, /certificate, /community, /contact, /content-editor, /integrations/contentful, /integrations/google-docs, /integrations/jasper, /integrations/wordpress, /keyword-surfer-extension, /pricing, /programmatic-seo-tool, /seo-copywriters-directory all point at ${currentUrl}, which tells Google to ignore all of them but one.
Medium priority/
55 images on your home page have no description
Screen readers announce nothing for these images and Google cannot read them either, so the meaning they carry is lost to both.
Medium priority/
Your site skips 2 of the 3 security protections browsers look for
These response headers force encrypted connections and block injected scripts. Browsers, Google, and AI systems all read them as basic trust signals.
Medium priority/
your contact page has no description for search results
The description is the grey text under your title in Google. Without one, Google pulls a sentence from the page at random and it is usually not your pitch.
Medium priority/contact
AI agents have no map of your site
An llms.txt file is a short guide AI tools read to find your most important pages. Adoption is young, but the tools that do read it get a clean tour instead of guessing.
Low prioritysite wide
Your crawler rules file does not point to your sitemap
You have a sitemap, but the first file crawlers read does not mention it, so they have to find it on their own.
Low prioritysite wide
The search description on your home page gets cut off
Google shows about 160 characters. This one runs to 179, so the closing thought never reaches the reader.
Low priority/
Sharing your home page produces a link with no picture
When someone posts this page to LinkedIn, WhatsApp, or Slack, it appears as a bare line of text. A share image is the difference between a link people click and one they scroll past.
Low priority/